Comments on: Yahoo and MSFT: No Way

By: Vinny Lingham

Vinny Lingham — Thu, 04 May 2006 16:13:28 +0000

I think the guys just need a new approach to things. They’re not able to monetize as many searches as Google can due to Google’s international network of advertisers. Strategically, both Yahoo & Microsoft do not allow for advertisers to spend their money as they please, where they please and make it difficult by setting up fences in each geographic territory, instead of using Geotargeting capabilities to allow all advertisers to compete where and when they want. My blog details more – I just think that they should look carefully at what Google’s doing, and the 42% revenue that Google earns from outside the US, see how fast that’s growing, and then ponder why their different approach is not working, evidently.

By: Hey Hey

Hey Hey — Thu, 04 May 2006 00:40:08 +0000

Yahoo’s employees would leave 1,000 at a time. Could you imagine Yahoo executives reporting to Bill, Steve, and the Groovmeister?

By: Steve Rhodes

Steve Rhodes — Thu, 04 May 2006 00:21:11 +0000

The WSJ is free through May 10th.

By: Frank Daley

Frank Daley — Wed, 03 May 2006 22:43:25 +0000

Microsoft needs Yahoo more than Yahoo needs Microsoft.

By: Search Engines WEB

Search Engines WEB — Wed, 03 May 2006 20:34:25 +0000

If in fact Microsoft acquired Yahoo - WHICH SERPS WOULD BE USED ON BOTH SEARCH ENGINES.

When Yahoo acquire AlltheWeb & AltaVista - they completely eliminated their individuality.

Would Yahoo really accept using MSN algos. Would MSN really accept doing all that work for nothing. What would happen to the Yahoo Directory - since Microsoft has their small biz directory also?

What would happen to the PPCs?

It seems likely that ASK.com may eventually be acquired.

In fact, imagine taking over: Lycos Excite HotBot, Dogpile etc....

By: Decipho

Decipho — Wed, 03 May 2006 18:42:16 +0000

Weren’t there talks in Jan. about MSFT buying Yahoo for over $50 billion?

By: MikeM

MikeM — Wed, 03 May 2006 18:37:26 +0000

It can happen and would make sense. Semel would go for it. Ballmer would relish it. Google would be back on their heels for the first time in their history. The combined search share would be upwards 33%.
It would be a search war again.

By: Gopi

Gopi — Wed, 03 May 2006 17:51:19 +0000

Why not John?.As Danny posted yahoo owns a decent core search technology and traffic but struggles in improving their ppc ad platform and MS has the best ad platform but its core search sucks. So a merger makes sense.

Combine the yahoo brand with the coming IE7 search box and the new MSYAhoo can put a serious dent in google's search market share..