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	<title>Comments on: Earnings Whispers</title>
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	<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=earnings_whispers</link>
	<description>Thoughts on the intersection of search, media, technology, and more.</description>
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	<item>
		<title>By: phoneranger</title>
		<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17727</link>
		<dc:creator>phoneranger</dc:creator>
		<pubDate>Wed, 01 Feb 2006 00:53:13 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17727</guid>
		<description>&lt;p&gt;In Dec my CPC was about .65 (newbie).  Now it&#039;s in low .30s with same CTR.  As the number of newbies decreases Goog&#039;s avCPC has got to go down.&lt;/p&gt;

&lt;p&gt;BTW we are also using Adwords to promote an Adwords competitor.  It&#039;s works nicely.  Sweet.  &lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>In Dec my CPC was about .65 (newbie).  Now it&#8217;s in low .30s with same CTR.  As the number of newbies decreases Goog&#8217;s avCPC has got to go down.</p>
<p>BTW we are also using Adwords to promote an Adwords competitor.  It&#8217;s works nicely.  Sweet.  </p>
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		<title>By: Joe Hunkins</title>
		<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17726</link>
		<dc:creator>Joe Hunkins</dc:creator>
		<pubDate>Tue, 31 Jan 2006 21:15:51 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17726</guid>
		<description>&lt;p&gt;PROPS to Amr for calling this shot.  Google earnings up only 22.5% and stock immediately DOWN over 20 dollars per share after 10 minutes in the after market.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>PROPS to Amr for calling this shot.  Google earnings up only 22.5% and stock immediately DOWN over 20 dollars per share after 10 minutes in the after market.</p>
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		<title>By: Gabriel</title>
		<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17725</link>
		<dc:creator>Gabriel</dc:creator>
		<pubDate>Sat, 28 Jan 2006 19:28:54 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17725</guid>
		<description>&lt;p&gt;John, after reading Amr Awadallah&#039;s latest on why GOOG will miss Q4 estimates I came to the conclusion that he missed the boat on his analysis. His assumption that GOOG only generated 8% PV increase from Q3 is the basis of his argument vs the required [Whisper] growth of 30% or $2.05 billion revenue. Alexa also showed an 8% PV increase from Q3 but it is on a per user basis. He thinks that the difference between the 8% PV increase and the required 30% growth cannot be accounted for by Revenue per Search. I think that the increase in Reach, an additional 10% from Q3, plus market growth &amp; pricing increase from Q3 were more than enough to account for that difference.&lt;br /&gt;
&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>John, after reading Amr Awadallah&#8217;s latest on why GOOG will miss Q4 estimates I came to the conclusion that he missed the boat on his analysis. His assumption that GOOG only generated 8% PV increase from Q3 is the basis of his argument vs the required [Whisper] growth of 30% or $2.05 billion revenue. Alexa also showed an 8% PV increase from Q3 but it is on a per user basis. He thinks that the difference between the 8% PV increase and the required 30% growth cannot be accounted for by Revenue per Search. I think that the increase in Reach, an additional 10% from Q3, plus market growth &#038; pricing increase from Q3 were more than enough to account for that difference.</p>
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	<item>
		<title>By: rana</title>
		<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17724</link>
		<dc:creator>rana</dc:creator>
		<pubDate>Tue, 24 Jan 2006 09:39:08 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17724</guid>
		<description>&lt;p&gt;&lt;br /&gt;
Yahoo! has more Content, more registered Users, more total PageViews than&lt;br /&gt;
Google (and has had this lead for a while now) and YET, STILL, does&lt;br /&gt;
not beat out GOOG in revenue or profit by a large margin. This is&lt;br /&gt;
in spite of huge ads plastered all over Mail, Groups and what not.&lt;br /&gt;
Not to mention a 4-5 year lead in building and maintaining a&lt;br /&gt;
gigantic Internet serving infrastructure.&lt;/p&gt;

&lt;p&gt;Either they&#039;re incompetent, Or they like to be #2 as this article&lt;br /&gt;
seems to indicate (I took it as an early April Fools from Yahoo&lt;br /&gt;
but it seems to be legit):&lt;br /&gt;
&lt;a href=&quot;http://seattlepi.nwsource.com/business/256748_yahoo24.html&quot; rel=&quot;nofollow&quot;&gt;http://seattlepi.nwsource.com/business/256748_yahoo24.html&lt;/a&gt;&lt;br /&gt;
&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>
Yahoo! has more Content, more registered Users, more total PageViews than<br />
Google (and has had this lead for a while now) and YET, STILL, does<br />
not beat out GOOG in revenue or profit by a large margin. This is<br />
in spite of huge ads plastered all over Mail, Groups and what not.<br />
Not to mention a 4-5 year lead in building and maintaining a<br />
gigantic Internet serving infrastructure.</p>
<p>Either they&#8217;re incompetent, Or they like to be #2 as this article<br />
seems to indicate (I took it as an early April Fools from Yahoo<br />
but it seems to be legit):<br />
<a href="http://seattlepi.nwsource.com/business/256748_yahoo24.html" rel="nofollow">http://seattlepi.nwsource.com/business/256748_yahoo24.html</a></p>
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		<title>By: Markus</title>
		<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17723</link>
		<dc:creator>Markus</dc:creator>
		<pubDate>Tue, 24 Jan 2006 07:36:23 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17723</guid>
		<description>&lt;p&gt;Well according to google i&#039;m the worlds largest individual adsense publisher.   In the last little while they have made a lot of effort reaching out to the top publishers.   I expect 2006 will see many improvements to adsense.  From what i&#039;ve seen of YPN they will need to cut ties to spyware/abcsearch/ shady domain hosters to be anywhere near competitve.   Yahoo also doesn&#039;t offer a premium program so that will hurt the recruiting drive.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Well according to google i&#8217;m the worlds largest individual adsense publisher.   In the last little while they have made a lot of effort reaching out to the top publishers.   I expect 2006 will see many improvements to adsense.  From what i&#8217;ve seen of YPN they will need to cut ties to spyware/abcsearch/ shady domain hosters to be anywhere near competitve.   Yahoo also doesn&#8217;t offer a premium program so that will hurt the recruiting drive.</p>
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		<title>By: patil</title>
		<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17722</link>
		<dc:creator>patil</dc:creator>
		<pubDate>Tue, 24 Jan 2006 07:02:10 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17722</guid>
		<description>&lt;p&gt;&lt;i&gt;Google is also hiring like nuts, 800+ people in Q3, on top of 700+ people in Q2 (i.e. a 1/3 of Google’s work force joined in these two quarter). There is two downsides to this: (a) they are hiring lower quality folks (we interview same folks and see who they pick)&lt;/i&gt;&lt;br /&gt;&lt;br /&gt;
Amr Awadallah is so wrong about Google hiring practices. I know so many great engineers from MS DRM team who failed to make it to GOOG. According to me Yahoo has the worst talent amongst GYM. &lt;br /&gt;&lt;br /&gt;
&lt;i&gt;90 million users in Yahoo Groups. 2 billion minutes/month on Yahoo games. 250 million Yahoo Mail users, supposedly largest in world. 2 billion images on Yahoo photos.&lt;/i&gt; &lt;b&gt;Yahoo still can&#039;t generate REVENUES&lt;/b&gt;&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p><i>Google is also hiring like nuts, 800+ people in Q3, on top of 700+ people in Q2 (i.e. a 1/3 of Google’s work force joined in these two quarter). There is two downsides to this: (a) they are hiring lower quality folks (we interview same folks and see who they pick)</i></p>
<p>Amr Awadallah is so wrong about Google hiring practices. I know so many great engineers from MS DRM team who failed to make it to GOOG. According to me Yahoo has the worst talent amongst GYM. </p>
<p><i>90 million users in Yahoo Groups. 2 billion minutes/month on Yahoo games. 250 million Yahoo Mail users, supposedly largest in world. 2 billion images on Yahoo photos.</i> <b>Yahoo still can&#8217;t generate REVENUES</b></p>
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		<title>By: kurt liska</title>
		<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17721</link>
		<dc:creator>kurt liska</dc:creator>
		<pubDate>Tue, 24 Jan 2006 04:31:05 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17721</guid>
		<description>&lt;p&gt;Hello again, all of you -&lt;/p&gt;

&lt;p&gt;Amr makes some interesting points, but the one regarding Google&#039;s increase to 3 North ads is incorrect. In my industry there have often been up to 3 listings for at least 2 years now.&lt;/p&gt;

&lt;p&gt;Perhaps a grain of salt...&lt;/p&gt;

&lt;p&gt;&lt;br /&gt;
Good luck to all you gamblers!&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Hello again, all of you -</p>
<p>Amr makes some interesting points, but the one regarding Google&#8217;s increase to 3 North ads is incorrect. In my industry there have often been up to 3 listings for at least 2 years now.</p>
<p>Perhaps a grain of salt&#8230;</p>
<p>
Good luck to all you gamblers!</p>
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		<title>By: Nacho Hernandez</title>
		<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17720</link>
		<dc:creator>Nacho Hernandez</dc:creator>
		<pubDate>Tue, 24 Jan 2006 02:09:56 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17720</guid>
		<description>&lt;p&gt;Amr doesn&#039;t seem to be contemplating the number of new Adwords account that are created every day, specially in a $100 billion dollar industry in the U.S. alone. There is so much room for growth, even a small gain of penetration would represent in millions of new revenue for Google.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Amr doesn&#8217;t seem to be contemplating the number of new Adwords account that are created every day, specially in a $100 billion dollar industry in the U.S. alone. There is so much room for growth, even a small gain of penetration would represent in millions of new revenue for Google.</p>
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		<title>By: Joe Hunkins</title>
		<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17719</link>
		<dc:creator>Joe Hunkins</dc:creator>
		<pubDate>Tue, 24 Jan 2006 00:57:26 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17719</guid>
		<description>&lt;p&gt;Interesting to me is the degree to which Yahoo can affect Google&#039;s revenue by manipulating the revenue YAHOO shares from it&#039;s Publisher Network (beta).    &lt;/p&gt;

&lt;p&gt;What if Yahoo decided to pay out a 100% rev share for 6 months as an incentive.  Google would see a HUGE drop in Adsense revenues which now comprise 43% of total Google revenues.  Yahoo could keep up this pressure for some time.&lt;/p&gt;

&lt;p&gt;Would it be legal for Yahoo to short Google and then announce this move?&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Interesting to me is the degree to which Yahoo can affect Google&#8217;s revenue by manipulating the revenue YAHOO shares from it&#8217;s Publisher Network (beta).    </p>
<p>What if Yahoo decided to pay out a 100% rev share for 6 months as an incentive.  Google would see a HUGE drop in Adsense revenues which now comprise 43% of total Google revenues.  Yahoo could keep up this pressure for some time.</p>
<p>Would it be legal for Yahoo to short Google and then announce this move?</p>
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		<title>By: mediaman</title>
		<link>http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17718</link>
		<dc:creator>mediaman</dc:creator>
		<pubDate>Tue, 24 Jan 2006 00:29:14 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2006/01/earnings_whispers.php#comment-17718</guid>
		<description>&lt;p&gt;Hi John  In Australia Yahoo! has teamed up with Channel Seven (TV network), to help stay in the came.  I think that there was a strong perception that Network Nine - PBL, NineMSN - Microsoft, and Google were racing ahead.  It&#039;s going to be interesting to see how Yahoo! and Seven progress.  &lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Hi John  In Australia Yahoo! has teamed up with Channel Seven (TV network), to help stay in the came.  I think that there was a strong perception that Network Nine &#8211; PBL, NineMSN &#8211; Microsoft, and Google were racing ahead.  It&#8217;s going to be interesting to see how Yahoo! and Seven progress.  </p>
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