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	<title>Comments on: Google Moves Into Branding Business</title>
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	<description>Thoughts on the intersection of search, media, technology, and more.</description>
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		<title>By: araba</title>
		<link>http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21206</link>
		<dc:creator>araba</dc:creator>
		<pubDate>Thu, 15 Nov 2007 20:14:06 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21206</guid>
		<description>&lt;p&gt;we’ve been using a new software design that we created, called EMMA. Basically it allows students in first year composition (or any other English&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>we’ve been using a new software design that we created, called EMMA. Basically it allows students in first year composition (or any other English</p>
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		<title>By: Victor</title>
		<link>http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21205</link>
		<dc:creator>Victor</dc:creator>
		<pubDate>Fri, 28 Sep 2007 23:01:08 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21205</guid>
		<description>&lt;p&gt;Yeah mighty google, just move on and one of your biggest income, Adsense publishers... But for now i cant see the &quot;GOOG&quot; shares falling :P&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Yeah mighty google, just move on and one of your biggest income, Adsense publishers&#8230; But for now i cant see the &#8220;GOOG&#8221; shares falling <img src='http://battellemedia.com/wp-includes/images/smilies/icon_razz.gif' alt=':P' class='wp-smiley' /> </p>
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	<item>
		<title>By: sahibinden</title>
		<link>http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21204</link>
		<dc:creator>sahibinden</dc:creator>
		<pubDate>Mon, 16 Jul 2007 00:52:37 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21204</guid>
		<description>&lt;p&gt;I largely agree with Oliver, above. This is a slap at the big publisher&#039;s using AdSense...&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I largely agree with Oliver, above. This is a slap at the big publisher&#8217;s using AdSense&#8230;</p>
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	<item>
		<title>By: Business for sale</title>
		<link>http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21203</link>
		<dc:creator>Business for sale</dc:creator>
		<pubDate>Fri, 30 Dec 2005 22:39:59 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21203</guid>
		<description>&lt;p&gt;Thank you for adding&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Thank you for adding</p>
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	<item>
		<title>By: Admin</title>
		<link>http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21202</link>
		<dc:creator>Admin</dc:creator>
		<pubDate>Sun, 25 Dec 2005 18:02:45 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21202</guid>
		<description>&lt;p&gt;There are plenty of resources to learn to make brand progress.&lt;br /&gt;
Often times the issue is that many small business owners are wearing too many hats; &lt;br /&gt;
We would be honored if we could be added to this business blogger. We are from the World Business for sale is the leading independent businesses for sale listing service &lt;a href=&quot;http://www.worldbusinessforsale.com/&quot; rel=&quot;nofollow&quot;&gt;http://www.worldbusinessforsale.com/&lt;/a&gt;&lt;br /&gt;
&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>There are plenty of resources to learn to make brand progress.<br />
Often times the issue is that many small business owners are wearing too many hats; <br />
We would be honored if we could be added to this business blogger. We are from the World Business for sale is the leading independent businesses for sale listing service <a href="http://www.worldbusinessforsale.com/" rel="nofollow">http://www.worldbusinessforsale.com/</a></p>
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		<title>By: Lance Schneider</title>
		<link>http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21201</link>
		<dc:creator>Lance Schneider</dc:creator>
		<pubDate>Mon, 17 Oct 2005 18:20:53 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21201</guid>
		<description>&lt;p&gt;I agree that Google sees its core business is in media.  It is walking a fine line though of being a media company that has advertising and being an advertising company that syndicates media.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I agree that Google sees its core business is in media.  It is walking a fine line though of being a media company that has advertising and being an advertising company that syndicates media.</p>
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		<title>By: Russell Glass</title>
		<link>http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21200</link>
		<dc:creator>Russell Glass</dc:creator>
		<pubDate>Mon, 25 Apr 2005 23:00:11 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21200</guid>
		<description>&lt;p&gt;I&#039;m not sure this move should come as a surprise, nor do I think it spells the end of Google as a search company.  This is simply a natural and necessary evolution of how Google will continue to compete to make money while focusing on the stated mission: &quot;organize the world&#039;s information and make it universally accessible and useful.&quot;  After all, the more information they have indexed, the more users will need it, and the better the abiliy for advertisers to reach them in contextual ways.&lt;/p&gt;

&lt;p&gt;&lt;a href=&quot;http://zoominfo.blogs.com/soughtafter/2005/04/the_future_of_s.html&quot; rel=&quot;nofollow&quot;&gt; I wrote a longer piece on it today&lt;/a&gt;, but there is an incredible future on the horizon for Google and the other search engines, and if it&#039;s advertising supported (or better yet, the user&#039;s choice), it is likely good for the user in the long run.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I&#8217;m not sure this move should come as a surprise, nor do I think it spells the end of Google as a search company.  This is simply a natural and necessary evolution of how Google will continue to compete to make money while focusing on the stated mission: &#8220;organize the world&#8217;s information and make it universally accessible and useful.&#8221;  After all, the more information they have indexed, the more users will need it, and the better the abiliy for advertisers to reach them in contextual ways.</p>
<p><a href="http://zoominfo.blogs.com/soughtafter/2005/04/the_future_of_s.html" rel="nofollow"> I wrote a longer piece on it today</a>, but there is an incredible future on the horizon for Google and the other search engines, and if it&#8217;s advertising supported (or better yet, the user&#8217;s choice), it is likely good for the user in the long run.</p>
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		<title>By: Saul Hansell</title>
		<link>http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21199</link>
		<dc:creator>Saul Hansell</dc:creator>
		<pubDate>Mon, 25 Apr 2005 21:08:57 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21199</guid>
		<description>&lt;p&gt;John-&lt;br /&gt;
Nervously, I like the idea that you can talk back about the way you were quoted in the paper. I will be the first to say journalism is an imperfect business, certainly no more perfect than the general state of communication between human beings. And my general experience is nobody likes the way they look in photos, nor how they sound on a tape recording, nor how they are quoted in the newspaper.&lt;/p&gt;

&lt;p&gt;Still, in the spirit of 360 discussion, I think you are off base that I misstated the context of your comments. As it happens, I have been playing with a gizmo that records my phone calls as a backup in note taking.  I didn</description>
		<content:encoded><![CDATA[<p>John-<br />
Nervously, I like the idea that you can talk back about the way you were quoted in the paper. I will be the first to say journalism is an imperfect business, certainly no more perfect than the general state of communication between human beings. And my general experience is nobody likes the way they look in photos, nor how they sound on a tape recording, nor how they are quoted in the newspaper.</p>
<p>Still, in the spirit of 360 discussion, I think you are off base that I misstated the context of your comments. As it happens, I have been playing with a gizmo that records my phone calls as a backup in note taking.  I didn</p>
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	<item>
		<title>By: ID:entity</title>
		<link>http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21198</link>
		<dc:creator>ID:entity</dc:creator>
		<pubDate>Mon, 25 Apr 2005 20:06:21 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21198</guid>
		<description>&lt;p&gt;This was always on the cards for google - how else to expand your revenue growth without cannibalizing your own property. &lt;/p&gt;

&lt;p&gt;As the advertiser tools &amp; reporting become increasingly sophisticated, further consolidation will happen - the platforms win and become increasingly powerful each time a syndicate is swallowed.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>This was always on the cards for google &#8211; how else to expand your revenue growth without cannibalizing your own property. </p>
<p>As the advertiser tools &#038; reporting become increasingly sophisticated, further consolidation will happen &#8211; the platforms win and become increasingly powerful each time a syndicate is swallowed.</p>
]]></content:encoded>
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	<item>
		<title>By: Hashim</title>
		<link>http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21197</link>
		<dc:creator>Hashim</dc:creator>
		<pubDate>Mon, 25 Apr 2005 17:33:07 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2005/04/google_moves_into_branding_business.php#comment-21197</guid>
		<description>&lt;p&gt;Google&#039;s site says:&lt;br /&gt;
&quot;Users have told us they are tired of seeing the same banner ads everytime they visit their favorite sites.&quot;&lt;/p&gt;

&lt;p&gt;YEAH RIGHT! &lt;/p&gt;

&lt;p&gt;They&#039;re lying, and that&#039;s evil&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Google&#8217;s site says:<br />
&#8220;Users have told us they are tired of seeing the same banner ads everytime they visit their favorite sites.&#8221;</p>
<p>YEAH RIGHT! </p>
<p>They&#8217;re lying, and that&#8217;s evil</p>
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