In my earlier post I mentioned that Amazon planned to market A9 this time round, but that they were not telling how. Now the first piece of the strategy seems to be out: Amazon is giving discounts to users of its A9 engine. I’m waiting for confirmation, but several sources claim this email to have come to A9 users from Amazon:
”[User name], since you’ve been using A9.com recently, virtually everything at Amazon.com is automatically an additional p/2% (1.57%) off for you. Collecting this discount is zero effort on your part. It will be applied automatically at checkout (it will happen whether you use the shopping cart or our 1-Click Shopping). You don’t need to do anything to get this discount except keep using A9.com as your regular search engine.
“We don’t advertise this additional discount that we give in exchange for using A9.com, so if you want your friends to know about it, please tell them. It is probably the only way they’ll find out. All they have to do is use A9.com as their regular search engine. They should make sure they are signed in to A9.com (it should be recognizing them by name) so that we can be certain they get credit for their visit.”
I didn’t get one, but then again, I haven’t checked my spam filters.
(hat tip to Search Engine Journal)