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A Little Insight Into Yahoo's Thinking On Blogs and Search

By - September 19, 2004

0916blogsOver at Yahoo Search Blog, some ruminations on the popularity of Live Journal and Xanga. Hmmm…

When you think about blogs, search may not be the first thing that comes to mind. I find most blogs end up staring back at me from the browser window thanks to links from other blogs. But people search for blogs on a variety of subjects — in the past week, we’ve seen over 3,000 different search terms with the word “blog” in them — everything from “Dream Blog” to the more philosophical “What does blog mean?”

Tools that help a person establish a blog presence on the Internet are insanely popular in search. Xanga and LiveJournal are the top two spots for those looking to start a blog. Both of these services are firmly ensconced in our top 500 search terms.

Now, I’ve wondered for some time when Yahoo was going to up and buy a blogging site. Or start one of their own. Oh, I know, they have Geocities….but this blogging thing, it just…might…have…legs….

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3 thoughts on “A Little Insight Into Yahoo's Thinking On Blogs and Search

  1. Stewart says:

    Damn – is there public access to the buzz graph making thing? (If not, I wonder why … it’d be used endlessly.)

  2. Walter Underwood says:

    Funny how that gives no insight at all into Yahoo’s thinking about blogs. It just says that that blogs are popular and asks for other people’s thoughts. Sorry Yahoo, I’m not giving out my ideas for free.

    Here at Verity, we just added a blog ping interface to Ultraseek, so blogs can notify the search engine of new content and get it indexed immediately. I’m sure there will be more to come as we figure out what is really useful.

  3. Andrew says:

    The buzz data (with graph-making tools) is available, but only via a paid subscription.