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Good Overview for the Non-SEM/SEO Person…

By - August 30, 2004

Ever wondered what is going on with the wild, messy, wonderful world of search-engine optimization/marketing? This piece, posted last week in Media Post, does a fine job of providing a concise first person overview.

Suddenly, venture capital firms are looking at search marketing technology with stars in their eyes. It’s beginning to seem that a few people are going to make a lot of money in this industry. And we’ve even got internal politics. All signs of an industry that’s finally ready for a run at the main stage. All of the signs became more apparent at the recent Search Engine Strategies conference in San Jose this month.

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